The Stack, CIONET UK team up to deepen commercial offering with strategic partnership
Combined network's annual IT spend exceeds £100 billion.
The Stack and CIONET UK, a leading community of senior digital and IT executives have signed a strategic partnership to grow their respective commercial offerings for business technology vendors, setting the foundation for aggressive growth that will help technology brands unlock richer commercial engagement opportunities with their target audience.
The partnership gives CIONET’s network of CIOs early access to interviews, insight and intelligence in the The Stack, and its commercial partners access to editorial opportunities in a rapidly growing publishing platform with its own high value network of IT professionals.
The Stack and CIONET UK’s partnership deepens the The Stack's own existing lead generation, thought leadership and brand visibility offering, giving business technology brands direct access to an unparalleled community of senior technology professionals, through a range of joint physical and digital events. (We assess the combined annual IT budget of our networks to be in excess of £100 billion -- an unparalleled audience for enterprise IT providers.)
Members of CIONET will also gain exclusive early access to the The Stack’s high-value editorial calendar and content, consisting of breaking news and interviews with the most influential technology figures across multiple industry verticals. (The Stack's recent interviewees include the Global CIO of JPMorgan, the CDIO of HMRC, the CIO of P&G, the CDO of the United Nations Development Programme, the CDO of Allianz, among many others.)
Nishal Ratanji, Co-Founder of The Stack said: “In just six months since launch, we have seen incredible momentum in high value audience growth -- and from business technology brands wanting to tap into our senior network, leverage our industry intelligence, and our brand services, to develop campaigns that deliver real ROI. We are proud that in spite of the pandemic we are seeing tech brands looking to spend money with us smartly because it translates into real value and high quality leads.
He added: “Our partnership with CIONET enables us to scale even faster, and provides access to a global network of IT leaders, as well as an exciting new range of physical and digital events to support the existing lead generation, and thought leadership portfolio we offer alongside our own events.
Sean Foley, Managing Director of CIONET UK said: "We’re very excited to sign an exclusive partnership with The Stack. They are a new and exciting publication that is making a name for itself amongst our membership network. This partnership will broaden the visibility of CIONET UK’s events among The Stack’s own impressive network of senior IT professionals. We see real synergies in working together and look forward to mutually supporting our respective growth.”
To learn more about how The Stack can support your business, please reach Co-Founder Nishal Ratanji here.
